Outsourced annual report writing vs In-house in 2025/26

Why the in-house vs outsourced decision is critical in 2025 With new FCA disclosure requirements taking effect and ESG regulations tightening across sectors, corporate communications teams face an uncomfortable truth: the annual report writing skills that worked five years ago won’t meet 2025’s standards. The question isn’t whether your team can write – it’s whether...

Public company annual report requirements: compliance made simple

If you’re a corporate communications director at a UK public company, you’ll know the compliance landscape for annual reports keeps getting more complex. Between the FCA’s ever-evolving disclosure guidance, enhanced ESG mandates and increasingly stringent governance requirements, the obligations for public company reporting now demand specialist expertise that goes well beyond what most internal teams...

Writing annual reports investors actually want to read

Focus on your investors and reap the rewards Investor attention tends to peak within the first few pages of an annual report, making early design and messaging choices critical for engagement. When your report doesn’t speak directly to their concerns, you lose credibility and miss opportunities for engagement. Investor-focused annual reports put shareholders’ needs front...

Data storytelling in annual reports: making complex financials accessible

Data storytelling in annual reports – your secret weapon Every year, organisations pour hours into financial statements only to discover most readers skip straight to the summary. The sad truth is that many stakeholders can’t recall any data beyond the highlights. If your annual report data presentation reads like a spreadsheet, you risk losing investor...

Annual report marketing – turning a compliance document into a valuable asset

Why annual report marketing matters The truth is, many investors skim annual reports and never reach the financial statements. If your report reads like a compliance document, it may fail to engage stakeholders or convey your corporate narrative. Careful planning, professional writing and considered design can shift the focus from ticking regulatory boxes to driving...

Investor Communications – striking the balance

When we think about investor communications, the annual report is a crucial document, a testament to the year’s wins, challenges and transitions. It’s a narrative that goes beyond numbers and legal necessities, weaving a story that needs to resonate with its most critical readership: the investors. At the same time Environmental, Social and Governance (ESG)...

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Alex Genn Copywriting
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